{"id":1520,"date":"2012-11-20T23:27:39","date_gmt":"2012-11-21T06:27:39","guid":{"rendered":"http:\/\/mclasen.com\/wordpress\/?p=1520"},"modified":"2012-11-20T23:27:40","modified_gmt":"2012-11-21T06:27:40","slug":"kids-and-adults-want-ipads-more-than-anything-else-this-holiday-season","status":"publish","type":"post","link":"https:\/\/mclasen.com\/wordpress\/2012\/11\/kids-and-adults-want-ipads-more-than-anything-else-this-holiday-season\/","title":{"rendered":"Kids and Adults Want iPads More Than Anything Else This Holiday Season"},"content":{"rendered":"
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\"read\" –>Kids and Adults Want iPads More Than Anything Else This Holiday Season<\/a><\/h2>\n
According to a survey done by Nielsen<\/a>, U.S. consumers aged 6-12 are significantly more interested in purchasing Apple’s iOS products over the next 6 months. The new Nintendo Wii U took the #2 spot, but lagged well behind the iPad. Meanwhile, the iPod Touch, iPad Mini and the iPhone rounded out the rest of the top 5 most wanted products for this age group. <\/p>\n

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Approximately half the children surveyed expressed interest in the full-sized iPad (up from 44% last year), and 36 percent in the new iPad Mini. The iPod Touch and iPhone are also coveted devices among these young consumers (36% and 33%, respectively). Kids are also likely to ask for dedicated gaming hardware this holiday, with 39 percent excited to own Nintendo\u2019s just-released console offering, Wii U, and 29 percent indicating they want a device from that company\u2019s portable DS family. Microsoft\u2019s Xbox 360 and Sony\u2019s PlayStation 3 also proved appealing, with approximately one-quarter of kids 6-12 saying they want these high definition consoles.<\/p><\/blockquote>\n

Nielsen also surveyed persons aged 13+<\/a> and found the iPad also topped that list. The remainder of the 13+ year old list was less dramatically in favor of Apple than the 6-12 year old group. <\/p>\n

In a separate survey of (presumably) adults, Reuters found<\/a> that one third of U.S. consumers were thinking of buying a tablet this holiday season. Amongst those who wanted a tablet, the iPad was again the most popular with 25% of respondents planning to purchase one. Second and third place went to the Kindle (15%) and Samsung (15%) tablets. Finally, Apple’s new iPad mini came in at 8% amongst respondents. <\/p>\n

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